ABOUT
Alex Tyree—artist, creative director, tv personality, and music curator—is a multi-faceted talent in the continual pursuit of mastering the art of living. In between creating award-winning advertising campaigns, curating enriching music experiences, or writing his own songs, Alex credits his journaling and meditation practice as his balance.
Alex is Founder of Feel the SPACE—an emerging music + curation community centering music & self-discovery through mindful experiences. A platform created to re-inspire a sacred connection to music, our truest selves, and gifted music artists.
Whether through his music or through Feel the SPACE, Tyree's mission remains steadfast: to center music that resonates with a sacred, hopeful, and profoundly beautiful depth of feeling. Alex is excited by uniquely creating ways for each of us to feel more deeply connected.
A native Ohioan residing in Brooklyn, Alex grew his creative career, over the past dozen years, through several advertising and marketing campaigns with brands like: NBA, Uber, NBC, HBO, Cadillac, Hallmark, NHL, Brooklyn Brewery and more.
As a Creative & Strategy Director, Alex presently helps run Spike Lee’s boutique creative ad agency—Spike DDB—focused on telling brand stories that spark cultural change. In addition to his ad work with the icon, Alex Tyree was a key and central figure in building CULTURECON into one of the fastest growing conferences dedicated for (and produced by) creatives of color.
From developing branding & identity, creative strategy & direction, brokering brand partnerships, creative production, to bridging talent like Spike Lee & John Legend as keynote speakers — Alex was a central figure in making CULTURECON one of the most sought out events for creatives of color.
Alex has also led the marketing for his family-owned hat company, founded by his Uncle, Popz Topz where he helped launch partnerships with the late, great, Quincy Jones.
Alex is member of Kappa Alpha Psi Fraternity Inc., and alum of Miami University of Ohio.
Alex also remains an alumni ambassador for the Marcus Graham Project a non-profit paving the way for diverse talent to access and break through in the marketing & media industry.